Thursday, March 14, 2019
management :: essays research papers
entrywayThe reveal is about Teenstuff Magazine. The powder store was open 9years ago in Egypt by Manal El Mahdy to intent teenagers in gamey school and university. Later on the magazine publisher became more tailored to the racy school youth. The purpose of the report is to analyze the management of this geological formation finished review of its outside(a) and internal environment, mission statement and dress up analysis. Interviews were carried out with the assistant trade manager Sandra Adel and the distribution manager Yasser Hashem. aside from the print magazine there is an online unmatched and another Arabic magazine Kelmetna.II-Body1)External environmenta) commonFrom the general environment in the orthogonal environment the economic and semipolitical dimension are considered to be the about two prestigious dimensions on the boldness. The economic dimension affects a group of decision in the organization including day to day business especially that the economy in Egypt is unstable. For voice when the Egyptian pound was floated and the harm of the horse increased the costs of stamp in the magazine increased and the price had to be increased similar wise which had a huge pith on the overall organization and customers. Secondly, the effect of political dimension is manifested in the security review practiced. When, the country is in state of chaos and instability censorship increases. The international dimension doesnt have a very influential effect because the magazines market is mainly Egypt and the online version that aims to target Arabs outside Egypt is new too. in that location is no worry from the socio-cultural dimension since the magazine whether content or expression is highly adaptable to changes in the society. As for the technological dimension, the magazine benefits hugely of course from new developments as gigantic as, its costs is reasonable and cheap by the magazine. For example the editors and designers use apple computers and special programs for the layout and design of the magazine. b) labor movement The magazine is considered a category draw since its the first incline youth targeting magazine in Egypt and bank this moment there is no real direct competition. There is an validating competition from other magazines such(prenominal) as campus and g-mag. There is only one supplier with whom the magazine deals with SAHARA belief press. The magazine has a certain superior which only 2 notion press houses in Egypt can achieve, they odd IBH because of problems that has to do with the paper stuffing and deadlines.management essays research papers IntroductionThe report is about Teenstuff Magazine. The magazine was established 9years ago in Egypt by Manal El Mahdy to target teenagers in high school and university. Later on the magazine became more tailored to the high school youth. The purpose of the report is to analyze the management of this organization through review of its external and internal environment, mission statement and SWOT analysis. Interviews were carried out with the assistant marketing manager Sandra Adel and the distribution manager Yasser Hashem. Aside from the print magazine there is an online one and another Arabic magazine Kelmetna.II-Body1)External environmenta)GeneralFrom the general environment in the external environment the economic and political dimension are considered to be the most two influential dimensions on the organization. The economic dimension affects a lot of decision in the organization including day to day business especially that the economy in Egypt is unstable. For example when the Egyptian pound was floated and the price of the dollar increased the costs of printing in the magazine increased and the price had to be increased like wise which had a huge effect on the overall organization and customers. Secondly, the effect of political dimension is manifested in the censorship practiced. When, the country is in state of chaos and instability censorship increases. The international dimension doesnt have a very influential effect because the magazines market is mainly Egypt and the online version that aims to target Arabs outside Egypt is new too. There is no worry from the socio-cultural dimension since the magazine whether content or appearance is highly adaptable to changes in the society. As for the technological dimension, the magazine benefits hugely of course from new developments as long as, its costs is reasonable and affordable by the magazine. For example the editors and designers use Apple computers and special programs for the layout and design of the magazine. b)Task The magazine is considered a category leader since its the first English youth targeting magazine in Egypt and till this moment there is no real direct competition. There is an indirect competition from other magazines such as campus and g-mag. There is only one supplier with whom the magazine deals with SAHA RA printing press. The magazine has a certain quality which only 2 printing press houses in Egypt can achieve, they left IBH because of problems that has to do with the paper binding and deadlines.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment